Board reshuffle at United Lane « Unitedlane.com – Open3DHouse™

Board reshuffle at United Lane

United Lane has announced the appointment of Aamir Butt as the company’s new CEO.

United Lane, the new corporate image for the pioneering 3D visualisation company, formerly known as Get Inside, has announced that Aamir Butt, previously a high level adviser to the Danish Government’s Gazelle Growth programme for new start ups, is to join United lane as CEO.

“Aamir is an entrepreneur with a proven track record of taking companies onto the next stage in their development, and we welcome him onto the board,”said Get Inside founder Kresten Thomsen, who will now become United Lane’s Chief Technical Officer.

One of Butt’s first moves since joining the board has been the rebranding of Get Inside to put it in line with the new technological developments that are now occurring on the web.

“The whole new development of the internet is about communication and experience.That is why we have created United Lane,” said Butt.

“People want to be able to get information instantly and more and more they will want to get that information on any device and wherever they are. If they get a bad information experience then they are going to go elsewhere. Our aim is to make sure that they have an experience so rich that they will want to get more of it.”

In line with those trends United Lane is now launching a new 3D visualisation experience for realtors.

Visitors to the site will be able to upload their 2D floorplans onto the web and see them instantly converted into 3D walkthroughs.

Potential buyers of their properties will be able to use United Lane technology to then add in their own furniture and change colour and decoration schemes.

“We think that this is a really exciting development,”said Thomsen.

“It is part of our ongoing commitment to develop technologies that help one of our core markets, real estate, to reap the maximum benefits.”

For more information or to arrange an interview with United Lane contact:

Peter Warren, Executive Vice President of Communications on:
email peter.warren@unitedlane.com
Office 00-44-207-100-1389
Mobile 00-44-7870-558635
Skype petewarren

What you are saying

“In our iPad listing presentation we showed your 3D floor plan and our then prospective sellers were very impressed. Several days later we learned we got the listing and had been up against one of our biggest competitors! It will undoubtedly help people who either cannot be present at a showing or who cannot visualize their furniture in a prospective home. Thank you for giving us this amazing real estate tool!”

Stacy Blair Young and Marny Maslon, Teles Properties, CA.
“My parents who live in London, England come over to visit regularly, but when I wanted to redecorate and put up an extension to the garage and wanted my father’s opinion he wasn’t due to visit us for a while. But using my Open3DHouse™ was just incredible! He was able to come INTO MY HOUSE from London and give me his opinion on how best to do things. Thanks Beth and United Lane for keeping us connected.”

Girth Williamson, Melbourne, Australia.
“Don’t take away my pictures Daddy. I want you to look at them whenever you come in here.”

Emil, 10 years old, Denmark. Daddy, New York.
“Daddy can I go and decorate my room? I want to put some bathroom things in there – it’s my room so I can do what I want, right?”

Jacob, 8 years old.
“This is SO cool, I’ve been trying out all kinds of furniture arrangements without leaving my sofa! I love it!”

Karin Zimmerman, Denmark
“This is such a no brainer”

Kathleen Stiegler Fazio, Summit Development
“UnitedLane.com’s 3D virtual tour technology is one of the most powerful ways to convert seller, builder, and even commercial leads into signed business. … Best of all, this system not only generates highly qualified web leads, it’s one of the most effective listing tools ever invented.”

Bernice Ross, America’s Top Real Estate Coach
“Because of the affordability of the United Lane technologies it gave our company the ability to compete with a much larger competitor. I think that if you want to impress potential clients then this is a product you should be showcasing.”

Robert Fiorito, Owner
Coldwell Banker, Bristol