United Lane and the Professional Group take home buying into the internet age.
United Lane is pleased to announce the successful conclusion of an agreement to supply the Professionals real estate chain with its ground breaking 3D technology. The deal, which will see the 168 offices of the Professionals group using United Lane’s ‘Open3DHouse’ technology to market properties initially in Queensland, New South Wales and Victoria in Australia, [...]
Manager or Leader? Elevating your agents productivity with basic leadership skills.
Mark Foreman, former Connecticut State Realtor President and 2008 VP of Committees for NAR will lead this webinar on applying basic leadership techniques and skills to understand and effectively navigate the changing real estate and technology landscape.
Motivate Clients To See Your Listings With Professional Quality Photographs
In this awe-inspiring webinar sponsored by United Lane, Marc Becker Professional Photographer, will take you the next level of expertise. Buyers will want to see your listings first. Market research shows that buyers start their search on the internet. Learn how to make a great first impression with high quality thumbnails that attract buyers.
Avoid the seven social media mistakes most agents make.
How to avoid the seven most common social media mistakes most agents make as well as the eleven social media best practices to make your business soar in 2010.
Smash Your Listing Competition with 2010's Hottest Web Strategies
In this fast-paced free webinar sponsored by United Lane, Bernice Ross, author of Waging War on Real Estate’s Discounters, will show you how obtain more listings at the right price and the right commission with today’s most powerful Web 2.0 tools.
Real Estate Giant Realogy to Market Open3DHouse to its brands
The increasing interest being shown in 3D technology has been underlined by the decision by real estate giants Realogy to agree to market United Lane’s Open3DHouse™ interior modelling software to its brands. Realogy is the world’s leading real estate company with brands including such household names as Century 21®, Era®, Coldwell Banker®, Sotheby’s International Realty® [...]
Social Media: Knowing your reach
Buying and selling a house has always seemed a very personal transaction to me…not to mention the largest and potentially most important financial transaction most people experience in their lifetime. It seems the business of real estate (the real estate industry in particular) has been one of the slowest to embrace technology, with most of [...]
Launch of Open3DHouse™ is blowing doors in!
The launch of United Lane’s Open3DHouse™ software at Inman Connect has been met with a wave of enthusiasm from the real estate industry. Typical of the reaction at Inman was Bob Fiorito of Coldwell Banker’s Premier Real Estate who recently tested Open3DHouse™ and described it as a product ‘that blew his doors in’. Bob credited the [...]
Mapping out the future – when a picture builds a thousand words
Advanced information overlay technology has long been the preserve of futuristic film and TV fantasies. Here, United Lane’s VP of Communications, Peter Warren, reveals how a pioneering California-based company is turning science fiction into hi-tech reality for the masses via its online data-fusion system – with huge implications for the real-estate sector Ten years ago, [...]
New model market
The challenging economic conditions in the US housing market are leading to a revolution in the use of technology as real estate businesses cut costs and seek to exploit new ways to reach customers The revolution has seen intense competition develop on the internet as Realtors try to get the most from marketing budgets and [...]

Robert Fiorito, Owner